e commerce. In this article, we will review a very important concept in the world of commerce and business in its modern form, as technological progress and development in Internet services have changed the face of the world, and in many fields, major transformations have occurred to keep pace with the change taking place, and the field of commerce, like other fields, has also benefited from the progress in Internet services.
The term “virtual world” appeared, and
commerce began to take place via the Internet, in which various display,
buying, selling, auctions, etc. operations took place. This is what is called
electronic commerce.
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What do we mean by electronic commerce (e commerce)?
E-Commerce is
defined as the process of buying and selling products and goods over the
Internet by using a web browser or using mobile phone applications. E-commerce
includes various sub-fields such as online retail stores that sell products
such as physical products, electronics, clothing, furnishings, furniture, etc.
E-commerce also
includes digital markets that offer digital and virtual products such as
downloads for specific programs, paid applications, programming, and design
services, etc., as well as auction sites in which the buyer can bid on goods,
as well as services for recurring paid subscriptions, and payment processing
solutions that merchants use to accept cards. Online credit.
The beginning of e commerce
E-commerce began when the Internet witnessed a jump in the number of users and the expansion of its services, as several changes have appeared in the form of commerce during the last ten years and the term “electronic commerce” appeared. In turn, e commerce changed the way of buying and selling by enabling various companies to deal with potential customers over the Internet quickly and simply.
Thanks to the Internet, companies were able to expand their customer
base significantly and became able to reach anywhere in the world to display
their products. Thanks to the Internet, the world has become an open market for
everything.
Advantages of e-commerce
E-commerce
offers various advantages to both shoppers and merchants. Customers can browse
products from anywhere at any time without having to physically visit stores or
even leave their homes; They can instantly compare prices across multiple
sellers; They have access to more detailed product information than ever
before; Transactions are secure thanks to advanced encryption technologies that
protect personal data from hackers or other malicious actors.
On the seller
side, e commerce provides an effective platform for marketing global products
while providing valuable insights into customer behavior through analytics
tools like Google Analytics, which allow merchants to track user engagement
metrics such as page views per session or average order value in real time. -
Invaluable information when it comes to making informed decisions about pricing
strategies or product placement within websites. Additionally, businesses
benefit from cheap overhead costs since there is no need for expensive physical
store space – all you need is an internet connection!
E-commerce has
various advantages over traditional businesses, including lower overhead costs
(no need for rent/utilities), global reach (you're not limited by location when
it comes to contacting customers), ease, and accessibility. All these
characteristics make it easier than ever for entrepreneurs to establish their
companies in this field, 24 hours a day, seven days a week.
Customers also
benefit from a wider selection at lower prices, as well as faster delivery
options made possible by technological advances such as shipping automation
tools offered by companies like the Amazon FBA program, which allows sellers to
ship orders directly to customers' doorsteps within a few days!
E-commerce opportunities
E-commerce in
general provides many opportunities and possibilities to take advantage of
digital trends by employing this digital technology to create new and diverse
sources of income, as well as enhancing the consumer experience by speeding up
product delivery, providing support services, shipping, etc.
Last but not
least, we have witnessed great
development in e commerce, especially during the last decade, and this is of
course thanks to technological improvements that have enabled and helped create
wonderful and smooth user experiences for both the seller and the buyer, and
the purchasing process has become more efficient and effective for all parties.
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